Do you tell people you know in real life about your blog? I don’t. If they happen to find it online somehow, then that’s just fine, but chances are, people are not as interested in you than you may think they are. They tend to be more interested in themselves; therefore, if you really want the people you know in real life to know about your blog, you should tell them and not solely advertise online. If someone I know in real life asks me if I blog or if I have a blog, I tell them I do, but I don’t go further than that unless they continue to ask.
I don’t openly advertise my blog online, either. I have my blog linked to Twitter, and I have the link to my blog on some other websites. That’s the extent of it. People find my blog through search engines, the tags/categories on WordPress, and through the awesome people who have my blog on their blogrolls. I don’t go around saying, “Hey, check out my blog!” because to me, it seems like bragging. I’ll put the link to it up online, don’t say anything about it, and if they’re curious, they’ll click. If they don’t care, then no amount of shameless self-promotion is going to make them click, and as a matter of fact, it may even end up annoying your potential visitors.
I’m kind of an in-the-closet blogger. If an interesting topic comes up in a real life conversation, I won’t say, “Ooh, I might write about that on my blog!” or “I blogged about that the other day!” Instead, I’ll quietly nod to myself and make a mental note. It’s like a secret that isn’t really a secret. Almost like how you think the posts you make on Facebook are 100% secure. They’re not. Someone could listen in.